Friday, December 11, 2009

My best friend's sister's boyfriend's brother's girlfriend heard from this guy who knows this kid who's going with the girl who saw Ferris pass out at 31 Flavors last night. I guess SOCIAL MEDIA is pretty serious.

"Life moves pretty fast. If you don't stop and look around once in awhile, you could miss it"
-- Ferris Bueller

Technology (specifically, the technologies that propel social media's progress) moves pretty fast, too. Some would argue, that if you do stop and look around, you will definitely miss it. Thing is, you don't want to miss the point of slowing down to look around.

I'm going to go out on a limb here and say that there are NO experts in social media. Pipe down. Yes, there are wise ones who have grown with the mediums and certainly know more than most how to find method within the madness (Do I need to mention Chris Brogan in another post? I didn't think so). However, I would argue that precisely because there are new technologies within new social platforms across the social 'verse announced daily it seems, that there might be passionate hunter-gatherers out there who love to be first to try the new app or whatever so they can conquer and share the social (r)evolution, but that doesn't make them an expert. It makes them an explorer -- the ones who bravely go where others fear to least first.

The good news to my claim is that this means that anyone can become an expert. Participate. Explore this new frontier with us. Discover something we haven't, or find ways to use the tools in a different way to suit your needs. In the words of Timothy Leary "Tune in. Turn on." And to avoid the urge to "Drop out," slow down, and enjoy this new social world around you. Take the time to dig in. Or, to use yet another analogy, avoid the shallow end.

When you're out there trying new things, be authentic. Admit that you don't know it all, and start conversations with others to find answers. Share knowledge. And finally, make it part of your daily routine. You need to exercise your social muscles so they don't atrophy...and so you'll be ready when that next new thing comes along and you have to incorporate that into your world of social tools.

Sooo, anyone have anything to say about this? Anyone? Bueller?

1 comment:

  1. Allow me to add that there can be kick-ass wise women who have tons of knowledge about social media and are generous in dispensing it to poor, clueless writers.

    The name Janet Hagan comes to mind...